We found 68, from Alikewise to Zoosk, and started analyzing their user bases, functionality, quality, and cost to find our top picks.Evaluating the robust functionality of a full-blown website against the swipe-rightness of an app was too unfair.“We recommend signing up for one major site with a guaranteed high number of users and a smaller, more niche site, to provide a good cross section of matches in your area.” says Krissy Dolor, the director of dating at e Flirt.
Are you more likely to find a match using a site that serves up the most people, or one where everybody checks off at least one of your Dream Guy/Girl boxes?
The answer: You’re most likely to find a match using both.
We briefly touch on mobile-only dating apps below, but apps deserve a review that’s all their own (so stay tuned).
There are great city-specific services (Dating Ring is a perfect example — it’s currently in New York City, the Bay Area, Los Angeles, Boston, and DC), but we only wanted ones that have a nationwide user base. The argument is as old as dating itself: quantity versus quality.
Well, not every kind: We excluded sites that catered specifically to how someone looked or to “unscrupulous” relationships (think Ashley Madison).
We also didn’t evaluate anything marketed as primarily for hookups — the best dating sites facilitate all sorts of relationships, from friendship to long-term monogamy and everything in between.
Match Group, for example, says it has 59 million active monthly users, roughly 3.5 million paid subscribers worldwide, and 2.4 million paid subscribers in North America — but Match Group includes Ok Cupid, Match.com, Plenty of Fish, Tinder, many others.
(That’s right: Most of the big dating sites are owned by the same company.) It’s impossible to know how many users are active on which sites. In its 2015 Series 1 filing, Match Group acknowledged “a meaningful shift in [its] user base from desktop devices to mobile devices” with 68 percent of new users signing up via mobile channels.
But how do you choose the best online dating site for you?
Ok Cupid is our top pick, but we’ll be the first to admit evaluating these sites is a subjective process.
Dolor says, “When online dating, people skim through profiles, so it’s important to stand out in the crowd.