On March 28, 2005, Atlanta-based Turner Broadcasting System began recording Adult Swim Nielsen ratings separately from Cartoon Network for demographic purposes.
While the network features comedies and dramas of all types, many of its programs are aesthetically experimental, transgressive, improvised, and surrealist in nature.
Adult Swim has contracted with various studios known for their productions in absurd and shock comedy. The network grew out of Cartoon Network's previous attempts at airing content appropriate for teenagers and young adults who might be watching the channel after 11 p.m. The network began experimenting with its late night programming by airing anthology shows like Toon Heads and Late Night Black and White, both of which presented uncensored classic cartoon shorts.
In the United States, Adult Swim has frequently aired adult animation features, anime, mockumentaries, sketch comedy, live-action, and pilots.
Shows may have sexual themes, frank sexual discussion, nudity, strong language, and graphic violence.
On February 5, Turner Broadcasting and marketer Interference, Inc.
announced that they would pay million in amends: one million to the city of Boston, and one million in goodwill funds.cable and broadcast competition and boosting viewership by 239 percent.Shortly after the announcement, Jim Samples, then-general manager and executive vice president of Cartoon Network, commented, "Bringing Family Guy to the Adult Swim lineup last April really helped turn the block into a cultural phenomenon with young adults." In 2006, Twentieth Television struck a deal to produce four direct-to-video animated features based on Futurama, and, in 2009, the series was revived in normal half-hour installments beginning in 2010 on Comedy Central.In a 2006 interview, Futurama creator Matt Groening explained "There's a long, regal history of misunderstood TV shows, and to Fox's credit, the studio looked at the ratings on the Cartoon Network and how the show does overseas, and saw that there was more money to be made." On Wednesday, January 31, 2007, both the Boston Police Department and the Boston Fire Department mistakenly identified battery-powered LED placards resembling two characters from the Adult Swim animated television series Aqua Teen Hunger Force as improvised explosive devices.These devices were in fact part of a guerrilla marketing advertising campaign.From left to right: Keith Crofford, Seth Green, Matthew Senreich, Scott Adsit, Dino Stamatopoulos, Tommy Blacha, Brendon Small, Jackson Publick and Doc Hammer.